Take a bite out of life!

Gere: Fragrance ad

This is a DKNY "Delicious" ad. The fragrance has a sweet fruity smell, that is not that powerful. My sister Kristen use to be in love with this perfume. This is a typical magazine ad. You find it in magazines such as teen people, people, social magazines.This ad uses sensuality to draw you in. It makes you feel like if you used this perfume that you might get the guy. You might be just like her if you bought this product. In the ad the model is smiling and being flirty. This makes you as a consumer make you feel that way if you bought the product. They use "Take a bite out of life" as a slogan, which symbolizes power. That you would be in control of your life. Taking a bite out of life makes me feel like there would be excitement jn my life. In the reflection of the bottle you can see a skyscaper. This made me feel like this perfume was targeted for a higher class. It would also try to attract a young adult crowd because it is trying to be "trendy" from the overall ad. I get the "trendy" feeling because of the model that is being used and the layout of the ad.